@import "https://fonts.googleapis.com/css2?family=DM+Sans:wght@300;400;500;600&family=Instrument+Serif:ital@0;1&display=swap";:root{--ivory:#f4f0e8;--ink:#11110f;--paper:#dedbd3;--gray:#7b7972;--amber:#a26428;--line:#11110f2e;color:var(--ink);background:var(--ivory);font-synthesis:none;font-family:DM Sans,sans-serif}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--ivory);margin:0}a{color:inherit;text-decoration:none}.nav{z-index:10;justify-content:space-between;align-items:center;height:80px;padding:0 clamp(24px,5vw,76px);display:flex;position:relative}.wordmark{letter-spacing:.14em;font-size:13px;font-weight:600}.nav nav{text-transform:uppercase;letter-spacing:.09em;align-items:center;gap:30px;font-size:12px;display:flex}.nav nav a{transition:color .2s}.nav nav a:hover{color:var(--amber)}.navCta{border-bottom:1px solid;gap:5px;padding-bottom:4px;display:flex}.menuBtn{background:0 0;border:0;display:none}.section{padding:120px clamp(24px,7vw,110px)}.eyebrow{text-transform:uppercase;letter-spacing:.15em;font-size:11px;font-weight:600}.amber{color:#d48b42}.hero{flex-direction:column;justify-content:center;min-height:calc(100vh - 80px);display:flex}.hero h1,.section h2,.casePage h1{letter-spacing:-.035em;margin:35px 0 60px;font:400 clamp(60px,9vw,142px)/.85 Instrument Serif,serif}.hero h1 em,.section h2 em{color:var(--amber);font-weight:400}.heroFoot{align-items:end;gap:30px;width:min(610px,100%);margin-left:auto;display:flex}.heroFoot p{margin:0;font-size:18px;line-height:1.6}.roundLink{border:1px solid;border-radius:50%;flex:none;place-items:center;width:64px;height:64px;transition:all .25s;display:grid}.roundLink:hover{background:var(--ink);color:var(--ivory);transform:rotate(-8deg)}.collage{margin:0;padding:0 clamp(12px,2vw,30px)}.collage img{aspect-ratio:3/2;object-fit:cover;filter:contrast(1.02);width:100%;display:block}.collage figcaption{letter-spacing:.1em;text-transform:uppercase;justify-content:space-between;gap:30px;padding:16px 0;font-size:10px;display:flex}.collage figcaption span:last-child{text-align:right;max-width:580px}.metrics{padding-top:180px}.metrics>.eyebrow{max-width:360px}.metricGrid{border-top:1px solid var(--line);grid-template-columns:repeat(4,1fr);margin-top:65px;display:grid}.metricGrid div{border-right:1px solid var(--line);padding:30px 22px 20px 0}.metricGrid strong{font:400 clamp(42px,5vw,76px)/1 Instrument Serif,serif;display:block}.metricGrid span{text-transform:uppercase;letter-spacing:.11em;margin-top:16px;font-size:10px;display:block}.dark{background:var(--ink);color:var(--ivory)}.thesis{grid-template-columns:1.2fr .8fr;gap:70px;display:grid}.thesis h2{margin-bottom:30px;font-size:clamp(60px,7vw,110px)}.thesisCopy{padding-top:55px;font-size:18px;line-height:1.7}.principles{counter-reset:item;border-top:1px solid #3a3935;grid-column:1/-1;margin:60px 0 0;padding:0;list-style:none}.principles li{counter-increment:item;border-bottom:1px solid #3a3935;padding:22px 0;font:400 clamp(25px,3vw,44px)/1 Instrument Serif,serif}.principles li:before{content:"0" counter(item);letter-spacing:.12em;color:var(--amber);width:75px;font:500 10px DM Sans;display:inline-block}.work h2,.journey h2,.proof h2,.about h2,.experiment h2,.contact h2{margin:35px 0 80px;font-size:clamp(56px,7vw,110px)}.caseGrid{border-top:1px solid var(--line)}.caseCard{border-bottom:1px solid var(--line);grid-template-columns:100px 1fr 1fr;gap:35px;padding:45px 0;transition:all .25s;display:grid;position:relative}.caseCard:hover{color:var(--amber);padding-left:14px}.caseNo,.tags{letter-spacing:.1em;text-transform:uppercase;font-size:10px}.caseCard h3{margin:0;font:400 clamp(30px,3.5vw,55px)/1 Instrument Serif,serif}.caseCard p{margin:0 0 40px;font-size:15px;line-height:1.6}.caseCard .tags{grid-column:2}.read{text-transform:uppercase;align-items:center;gap:5px;font-size:12px;display:flex;position:absolute;bottom:40px;right:0}.journey{background:#dedbd3}.journey h2{max-width:1000px}.timeline{border-top:1px solid var(--line)}.timelineRow{border-bottom:1px solid var(--line);grid-template-columns:120px 1fr 40px;padding:28px 0;display:grid}.timelineRow>span{letter-spacing:.12em;font-size:11px}.timelineRow h3{margin:0 0 8px;font:400 clamp(32px,4vw,58px)/1 Instrument Serif}.timelineRow p{margin:0 0 12px}.timelineRow small{text-transform:uppercase;letter-spacing:.08em;color:#5f5c56}.timelineRow b{font-size:30px;font-weight:300}.proofGrid{grid-template-columns:repeat(3,1fr);gap:20px;display:grid}.proofGrid blockquote{border-top:1px solid #45433e;margin:0;padding:28px 0;font:400 27px/1.25 Instrument Serif}.proofGrid span{color:var(--amber);letter-spacing:.12em;margin-bottom:45px;font:600 10px DM Sans;display:block}.proofNote{color:#8d8a82;max-width:650px;margin-top:50px;font-size:11px}.about{grid-template-columns:.9fr 1.1fr;align-items:center;gap:8vw;display:grid}.aboutImage{aspect-ratio:4/5;overflow:hidden}.aboutImage img{object-fit:cover;object-position:100% 100%;width:300%;height:200%;transform:translate(-66.666%,-50%)}.about h2{margin-bottom:50px}.about p:not(.eyebrow){font-size:17px;line-height:1.7}.experiment{text-align:center;max-width:1000px;margin:auto}.experiment h2{margin-bottom:35px}.experiment>p:not(.eyebrow){max-width:700px;margin:0 auto 40px;font-size:18px;line-height:1.7}.experiment button{border:1px solid var(--line);text-transform:uppercase;letter-spacing:.09em;background:0 0;padding:16px 24px;font-size:10px}.contact{flex-direction:column;min-height:90vh;display:flex}.contactLink{border-bottom:1px solid #4b4944;justify-content:space-between;padding-bottom:18px;font:400 clamp(36px,5vw,70px) Instrument Serif;display:flex}.contactBar{gap:30px;margin:60px 0;display:flex}.contactBar a{text-transform:uppercase;letter-spacing:.1em;align-items:center;gap:7px;font-size:12px;display:flex}.contact footer{letter-spacing:.12em;color:#88857d;justify-content:space-between;margin-top:auto;font-size:9px;display:flex}.reveal{opacity:0;transition:opacity .7s,transform .7s;transform:translateY(24px)}.reveal.seen{opacity:1;transform:none}.casePage{padding:45px clamp(24px,8vw,140px) 100px}.back{text-transform:uppercase;letter-spacing:.1em;align-items:center;gap:8px;font-size:11px;display:flex}.casePage article{margin-top:110px}.casePage h1{max-width:1200px;font-size:clamp(65px,9vw,135px)}.lede{max-width:850px;color:var(--amber);font:400 clamp(25px,3vw,42px)/1.2 Instrument Serif}.caseBody{border-top:1px solid var(--line);margin-top:110px}.caseBody section{border-bottom:1px solid var(--line);grid-template-columns:250px 1fr;padding:45px 0;display:grid}.caseBody section>span,.demonstrates>span{letter-spacing:.12em;font-size:10px}.caseBody p,.caseBody ul{max-width:800px;margin:0;font-size:18px;line-height:1.7}.caseBody li{margin-bottom:12px}.demonstrates{flex-wrap:wrap;align-items:center;gap:12px;margin:60px 0;display:flex}.demonstrates span{margin-right:20px}.demonstrates b{text-transform:uppercase;letter-spacing:.08em;border:1px solid var(--line);padding:11px 14px;font-size:11px}.privacy{color:var(--gray);max-width:680px;font-size:12px}.next{border-bottom:1px solid;justify-content:space-between;margin-top:80px;padding-bottom:15px;font:400 30px Instrument Serif;display:flex}@media (max-width:800px){.menuBtn{display:block}.nav nav{background:var(--ink);color:var(--ivory);flex-direction:column;align-items:flex-start;padding:30px;display:none;position:absolute;top:70px;left:15px;right:15px}.nav nav.open{display:flex}.section{padding:85px 24px}.hero{min-height:780px}.hero h1{font-size:clamp(54px,15vw,90px)}.heroFoot{align-items:center}.collage{padding:0}.collage figcaption{padding:12px 20px;display:block}.collage figcaption span{margin-bottom:7px;display:block;text-align:left!important}.metricGrid{grid-template-columns:1fr 1fr}.metricGrid div{border-bottom:1px solid var(--line)}.thesis{grid-template-columns:1fr}.thesisCopy{padding-top:0}.caseCard{grid-template-columns:55px 1fr}.caseCard p,.caseCard .tags{grid-column:2}.read{display:none}.proofGrid,.about{grid-template-columns:1fr}.aboutImage{max-height:600px}.timelineRow{grid-template-columns:75px 1fr 20px}.contact footer{display:block}.contact footer span{margin-top:10px;display:block}.caseBody section{grid-template-columns:1fr;gap:22px}.casePage article{margin-top:75px}}@media (prefers-reduced-motion:reduce){*{scroll-behavior:auto!important}.reveal{opacity:1;transition:none;transform:none}}.nav{z-index:100;-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);background:#f4f0e8eb;border-bottom:1px solid #11110f14;position:sticky;top:0}.section{scroll-margin-top:78px}.proofGrid{grid-template-columns:repeat(2,1fr);gap:48px 30px}.proofGrid cite{letter-spacing:.08em;text-transform:uppercase;color:#aaa69d;margin-top:28px;font:500 10px/1.5 DM Sans;display:block}.experiment button{border-color:var(--ink);background:var(--ink);color:var(--ivory);cursor:pointer;align-items:center;gap:8px;display:inline-flex}.experiment button:disabled{opacity:.35;cursor:not-allowed}.analyzer{text-align:left;border-top:1px solid var(--line);max-width:900px;margin:60px auto 0;padding-top:32px}.analyzer label{text-transform:uppercase;letter-spacing:.12em;margin-bottom:14px;font-size:11px;display:block}.analyzer textarea{resize:vertical;border:1px solid var(--line);width:100%;min-height:240px;color:var(--ink);background:#ffffff40;margin-bottom:16px;padding:20px;font:15px/1.6 DM Sans}.analyzer small{max-width:760px;color:var(--gray);margin-top:16px;line-height:1.6;display:block}.fitVerdict{border:1px solid var(--line);margin:48px 0 0;padding:24px;font:400 25px/1.35 Instrument Serif}.fitResults{grid-template-columns:1fr 1fr;gap:20px;margin-top:55px;display:grid}.fitResults section{border-top:1px solid var(--line);padding:24px 0}.fitResults section:last-child{grid-column:1/-1}.fitResults h3{margin:0 0 22px;font:400 32px/1 Instrument Serif}.fitResults ul{margin:0;padding-left:18px}.fitResults li{margin-bottom:12px;font-size:14px;line-height:1.55}.noneFound{color:var(--gray);font-size:14px;line-height:1.55}@media (max-width:800px){.proofGrid,.fitResults{grid-template-columns:1fr}.fitResults section:last-child{grid-column:auto}}